TexAu × Smartlead
TexAu enriches before Smartlead sends. Verified emails, 32-integration waterfall, custom variables for personalization. For agencies running Smartlead at scale who refuse to ship unverified lists.
Used by 1,200+ teams · Built for agencies running Smartlead at scale.
Three workflows worth shipping with Smartlead.
Verify before every Smartlead send
Waterfall + verify, only push deliverable contacts to the campaign.
Auto-pause campaigns on bounce-rate spikes
Watch deliverability metrics, pause when a threshold is crossed.
Sync Smartlead replies back to your CRM
Reply event → CRM activity → owner notification. One trace.
Every Smartlead action TexAu supports.
Grouped by verb. Each row links to the full input and output schema.
How a Smartlead workflow runs.
Smartlead → TexAu enrichment → Smartlead writeback. One trace, every step observable.
Connect Smartlead in four steps.
- 1
Generate an API key in Smartlead
Smartlead settings → API → Create new key.
- 2
Open Studio → Connections → Smartlead
Paste the key. We store it encrypted at rest.
- 3
We test the connection on save
Bad key? You see the error inline before any workflow runs.
- 4
Run your first action
Pick any action from the catalog above and try it live.
Where TexAu wins vs native Smartlead automation.
Enrichment depth
Native: one provider. TexAu: 32-integration waterfall with attribution.
Branching logic
Native: linear. TexAu: real conditionals, retries, async-safe steps.
When it runs
Native: on record events. TexAu: cron, event, or a right-click on the column.
From manual list-building to TexAu.
Most Smartlead teams land on TexAu after they hit the ceiling of manual list-building. The pattern is the same: a workflow worked for the first 10 contacts, then it broke at 1,000. Steps timed out. Branching turned into a Frankenstein. Enrichment was always one provider deep, so half the rows came back empty.
TexAu replaces the brittle middle. The 32-integration waterfall fills the rows that manual list-building left empty. Async-safe steps mean a slow LinkedIn fetch does not block the whole run. Branching is real branching, not nested filters. And every action runs the same way whether an operator right-clicks a column or a schedule fires it at 6am.
We import existing workflows. We do not ask you to rebuild from scratch. Most teams are running the same automations on TexAu within a week, with deeper enrichment and observable traces from day one.
Connect Smartlead in Studio
Free to start. No credit card. Every action above runs in your first session.