AppsFlyer has raised $300 million to date, including a large $210M Series D tranche (Jan 21, 2020) and later Series D activity establishing a $2B valuation (Nov 24, 2020) with participation from strategic investors such as Salesforce Ventures. Founded in 2011, AppsFlyer provides mobile attribution, analytics and measurement for app marketers - tracking user acquisition, campaign ROI and events across channels. Funding supported product innovation, global scale, and integrations with ad networks and enterprise martech stacks to deliver reliable mobile measurement at scale.