Zulily has raised $135 million in venture capital across multiple rounds to scale its flash-sales marketplace for parents and families. Notable financings include a $85M Series D (Nov 15, 2012), a $43M Series C (Aug 11, 2011) and earlier growth rounds. Founded in 2009, Zulily built a time-limited daily-deal model that turned curated product drops into repeat customer habits. Capital was used to expand merchandising, logistics and personalized email/UX that drives high lifetime value. The company later evolved through strategic partnerships and an acquisition that placed it inside a broader retail portfolio.