As we approach 2025, LinkedIn continues to be the leading platform for professional networking, commercial development and recruitment. Whether you are looking for relevant contacts, wishing to expand your company or even trying to source suitable candidates as a recruiter, LinkedIn provides these opportunities in a good volume as well.
LinkedIn has developed plans both free and LinkedIn premium making it easy to build your network, improves visibility and grab new opportunities. However, with so many options available, how can one go about choosing which plan is best for them?
This blog post will talk about different account options provided by LinkedIn and also assist you in selecting the best option for you. Let us take a closer look and utilise the advantages LinkedIn has to offer.
An Overview of LinkedIn Account Types
In 2025, LinkedIn continues to be the go yo platform for recruiters, professionals and businesses seeking to grow, network and succeed.
With over 900 million users, LinkedIn accommodates a variety of business goals, ranging from driving sales and hiring the best talent to establishing a personal brand. To get the most out of it, it's important to know the two primary account types- Free and LinkedIn Premium and how they serve various professional purposes.
Free vs LinkedIn Premium Account Types
LinkedIn Free Accounts
- Target Audience: New users with an interest in content consumption and connection formation in their near-network.
- Drawbacks: Fewer messaging features, reduced search results, and no access to analytics.
LinkedIn Premium Accounts
- Best for Scaling: Professional users requiring advanced tools like InMail, advanced searches, and CRM integration for scaling purposes.
- Additional Features: Specific plans such as Sales Navigator and Recruiter address particular requirements like sales prospecting and talent search.
How to Determine if a Premium Upgrade is Necessary
Advanced users tend to face problems that Premium accounts solve efficiently, including:
- Improved Outreach: Message non-connections and apply advanced search filters to locate the appropriate prospects.
- Access to Insights: Get insights into who's looking at your profile and monitor competitors successfully.
- Automation for Efficiency: Automate connection requests, messaging, and lead extraction with tools such as TexAu and save time.
How TexAu Supercharges LinkedIn
TexAu provides powerful automation tools which elevate your LinkedIn experience for both free and premium users. This helps achieve better results with less effort.
LinkedIn Auto Connect: Automatically grow your network by sending connection requests to specified profiles.
LinkedIn Auto Message: Automate personalised outreach effectively to ensure consistent interaction.
LinkedIn People Search Export: Search and export comprehensive data on leads using custom search filters.
Did You Know? Integrating automation technology with LinkedIn's powerful features, such as Sales Navigator Core, enables sales professionals to enhance prospecting operations and optimise ROI.
LinkedIn Premium Plans for 2025- Quick Comparison Table
LinkedIn offers a range of Premium plans tailored to different professional needs. From job seekers looking to stand out or businesses aiming to scale outreach and recruitment, LinkedIn Premium can cater to all. Choosing the right plan can significantly enhances your LinkedIn experience helping you unlock advanced tools, networking opportunities and insights.
Here below is a quick comparison table which summarises the key features, pricing and ideal use cases for each plan. This table also includes recommended TexAu automations which can further amplify the effectiveness of these plans.
Free LinkedIn Account- What You Get at Zero Cost
LinkedIn's Free account is an excellent opportunity to join the world largest professional network. It is ideal for individuals starting their career or those who use the platform occasionally. While it offers basic features, it may fall short for users with more advanced requirements.
What Can You Get with a Free LinkedIn Account?
- Connect and Build: Expand your network by linking up with peers and looking for business opportunities.
- Profile Visibility: Develop a professional-sounding profile and highlight your expertise with ease.
- Content Access: Join posts, articles, and updates in your industry.
- Basic Search: Search for people, businesses, and jobs without the advanced filters.
What it Lacks
- Messaging Outside Connections: InMail is not available for communicating with individuals outside your network.
- Limited Analytics: Very few insights into profile views and activity metrics.
- Search Restrictions: No advanced search filters and broadened results.
How TexAu Enhances the Free LinkedIn Account
TexAu bridges the gap between free and premium features. It also enables users to scale their efforts without upgrading-
- LinkedIn Auto Connect: Expand your network automatically by aiming at key profiles.
- LinkedIn Auto Message: Send personalized follow-ups to maintain contact with current connections.
- LinkedIn Profile Scraper: Scrape useful information from profiles for research and outreach.
- LinkedIn Profile Views Export: Find and connect with interested users who have viewed your profile.
Although the Free LinkedIn account is a good foundation, complementing it with TexAu's automation tools can make you do more. With TexAu, you can maximise your networking and professional outreach activities even on a limited budget.
LinkedIn Premium Plans- Features, Pricing and Use Cases
LinkedIn Premium Career ($29.99/month): Your Ticket to Quicker Job Offers
Features:
- 5 InMail credits a month to reach out to recruiters or professionals who aren't in your network.
- Data on who's viewed your profile and the level of interest they've shown.
- Jobs and applicant analytics to compare how you stack up to other applicants.
- Unlimited access to LinkedIn Learning for developing professional skills.
Ideal For:Professionals and job seekers who want to develop their careers or build their skills to increase their expertise.
Use Case:A new marketing graduate might learn digital marketing through a LinkedIn Learning course, get certified, and leverage InMails to reach hiring managers at leading marketing agencies.
TexAu Recommendations:
- LinkedIn Job Scraper: Keep a curated list of the most relevant job postings to simplify your applications.
- LinkedIn Profile Views Export: Extract recruiters who have visited your profile and send follow-up messages.
- LinkedIn Auto Message: Send automated follow-ups to recruiters after job application submissions to keep them reminded of your profile.
LinkedIn Premium Business ($59.99/month): The Business Owner's Essential Tool
Features:
- 15 InMail messages monthly to connect with prospective partners or clients.
- Endless profile views, both when connected and not.
- Business insights and analytics to facilitate data-driven decision-making and strategic planning.
Ideal For:Small business owners with networking, market analysis, and creating mutually beneficial relationships in mind.
Use Case: A startup founder can utilize LinkedIn's business insights to discover potential partners, and make use of InMails in order to suggest collaboration opportunities.
TexAu Recommendations:
- LinkedIn Company Insights Export: Obtain competitor information and examine market trends for strategic purposes.
- LinkedIn Auto Connect: Grow your network by reaching out to influential professionals in your sector.
- LinkedIn Post Likers Export: Interact with users engaging in posts related to your enterprise in order to form relationships.
LinkedIn Sales Navigator Core ($99.99/month): Get Better Leads, Faster
Features:
- 50 InMail credits every month for one-on-one outreach to prospects.
- Strong lead search filters to target your audience with precision.
- Lead suggestions based on your past interactions with particular clients.
- "People" Tab: Store leads and follow their activities, like job updates or new posts, to engage in real-time.
Best For: Sales professionals and marketers seeking high-quality sales leads and long-term client relationships.
Use Case:A SaaS sales representative employs advanced search filters to develop a database of IT managers at mid-sized companies, sending personalized InMails to effectively pitch their software solutions.
TexAu Recommendations:
- LinkedIn People Search Export: Build highly targeted lead lists for focused marketing campaigns.
- LinkedIn Auto Message: Set follow-ups at strategic time intervals to have ongoing client contact.
- LinkedIn Profile Activity Export: Keep tabs on lead activity to make contact at the best possible moment.
LinkedIn Sales Navigator Advanced ($149.99/month): Your Partner for Growth in 2025
What's Included:
- All Core features, along with additional collaboration and lead tracking tools.
- Smartlinks: Share information with prospects and track their interactions.
- Powerful reporting tools to improve pipeline management and insights.
Best For:Scaling sales teams at companies requiring advanced collaboration, communication, and lead management tools.
Use Case:A sales team works together using Smartlinks to share customized content with leads, monitoring engagement responses to focus follow-ups and close deals efficiently.
TexAu Recommendations:
- LinkedIn Mutual Connections Export: Find mutual connections to ask for warm referrals or introductions.
- LinkedIn CRM Sync: Easily sync LinkedIn activity into your organization's CRM platform for smooth workflows.
- LinkedIn Auto Like: Remain visible to prospects by liking their updates, reminding them subtly of your presence.
LinkedIn Sales Navigator Advanced Plus (Custom Pricing): Optimize CRM and Sales
Features:
- All Advanced features plus easy integration with CRM, perfect for large enterprise teams.
- Synchronization of LinkedIn data in real-time with platforms such as Salesforce and other CRMs for optimized lead management.
Best For:Large organizations handling large sales pipelines and needing streamlined workflows between LinkedIn and CRM platforms.
Use Case:An enterprise sales team synchronizes its CRM with LinkedIn, which allows easy lead tracking, access sharing across the team, and better collaboration for pursuing high-value leads.
TexAu Recommendations:
- LinkedIn Company Search Export: Shortlist high-value companies to target with marketing campaigns.
- LinkedIn Auto Comment: Build relationships with decision-makers by commenting on their posts, having engaging conversations.
- LinkedIn Company Followers Export: Monitor and engage with competitor company followers to reach out to them.
LinkedIn Recruiter Lite ($170/month): Reach the Right Talent More Quickly
Benefits:
- 30 InMail credits per month for contacting potential candidates.
- Refine your search with advanced filters to identify targeted professionals.
- Save search option with alerts when new profiles match your definition.
Best For: Recruiters in SMBs or boutique agencies who are looking to fill specialized roles with quality candidates.
Use Case:A recruitment agency creates a list of prospective candidates for specialized positions, sends customized InMails, and schedules interviews effectively.
TexAu Recommendations:
- LinkedIn Candidate Insights Export: Export detailed information about prospective candidates for informed decision-making.
- LinkedIn Alumni Search Export: Recruit talent from the best educational institutions to get high-quality applicants.
- LinkedIn Auto Message: Automate follow-ups with multiple candidates to keep them engaged and ensure timely communication.
LinkedIn Recruiter ($835/month): Easy Large-Scale Hiring
Features:
- 150 InMail messages per month for bulk candidate outreach.
- Bulk messaging to simplify communication and save time.
- ATS integration for streamlined hiring processes.
Ideal For:Large recruitment agencies or HR departments dealing with large hiring requirements and huge volumes of applications.
Use Case:A corporate HR department utilizes ATS integration to align hiring processes and take advantage of bulk messaging to communicate effectively with hundreds of applicants.
TexAu Recommendations:
- LinkedIn Group Members Extractor: Find and connect with talent from LinkedIn groups specific to your sector.
- LinkedIn Job Scraper: Monitor labor market trends and job listings to remain one step ahead of hiring needs.
- LinkedIn Auto Connect: Enlarge your network by auto-connecting with prospective candidates in order to develop a strong pipeline of talent.
Choosing the Right LinkedIn Account Type for Your Needs
The LinkedIn Premium plan you choose depends solely on your purpose. Whether it is finding a job, promoting your business, seeking potential clients or recruiting talent, a LinkedIn Premium plan can help you out. Listed below are the more effective plans tailored to specific needs along with TexAu automations to enhance its potential.
For Job Seekers- Premium Career for Fast Recruitment
If you are a job seeker, Premium Career is designed to help you stand out in a competitive market. It includes-
- InMail: Message recruiters or hiring managers directly.
- Applicant Insights: See how your applications stack up against other candidates.
- LinkedIn Learning: Get access to career-advancing skill-building courses.
TexAu Automations to boost job searches-
- LinkedIn Job Scraper: Import specific job listings to make an organized list of filtered opportunities.
- LinkedIn Profile Scraper: Collect comprehensive recruiter data to tailor your outreach and grow your success rate.
- LinkedIn Profile Views Export: See who has viewed your profile and actively reach out to them.
For Small Businesses: Premium Business for Insights and Lead Engagement
Premium Business is perfect for small businesses to help them grow and remain competitive. It provides:
- 15 InMail Credits: Send invitations to potential partners, customers, or opinion leaders.
- Unlimited Profile Browsing: Browse profiles for networking or prospecting.
- Business Updates: Receive alerts about market trends and competitor actions.
TexAu Automations for Small Businesses
- LinkedIn Company Insights: Fetch competitor analysis and forecast market possibilities for strategic decision-making.
- LinkedIn Post Likers Export: Engage with active members who like posts on your topic to build genuine connections.
- LinkedIn Auto Connect: Facilitate network growth by connecting with possible partners, clients, or collaborators.
For Recruiters- Recruiter Lite or Recruiter for Advanced Staffing Needs
Recruiter Lite and the full Recruiter plan are designed to streamline the hiring process. It provides recruiters with tools to identify and engage the best candidates. These plans include-
- Advanced Candidate Search: Employ filters to identify professionals that fit particular requirements.
- Group Communication: Send a message to several candidates at once.
- ATS Integration (Recruiter Plan): Integrate LinkedIn information with your Applicant Tracking System for streamlined hiring.
TexAu Automations for Recruiters-
- LinkedIn Candidate Insights Export: Pull in-depth information on potential candidates to make important hiring decisions.
- LinkedIn Group Members Extractor: Find and hire talents from LinkedIn groups related to specific industries.
- LinkedIn Auto Message: Send mass outreach to numerous candidates, conserving time and providing consistent follow-up.
Automate and Optimise LinkedIn with TexAu
LinkedIn users—hunting for a new job, searching for talent, or fueling sales—tend to have their calendars filled with monotonous tasks. TexAu revolutionizes the game by doing these tasks automatically, allowing you to increase engagement and outperform the competition.
For the job seekers, TexAu's LinkedIn Job Scraper avoids the shotgun tactic, curating a job list that reflects your interests. Couple it with LinkedIn Profile Views Export to detect recruiters who visit your profile and then reach out using personalised messages.
Small businesses and sales teams can increase lead generation by employing tools such as LinkedIn Auto Message to have consistent communication with leads. This guarantees interaction at each stage of the sales pipeline while assisting in automating personalised outreach campaigns for improved performance.
Recruiters can save time by finding the right individuals through LinkedIn Group Members Extractor to hire from specialised LinkedIn groups based on industry. Pair it with LinkedIn Recruiter Search Export to convert sophisticated data into meaningful insights, making the hiring process more efficient.
Conclusion
LinkedIn Premium provides individualised plans for job hunters, businesses, sales professionals, and recruiters. Integrating these plans with TexAu's automation tools takes their use to a new level, though. Menial, monotonous work such as lead sourcing, prospecting candidates, and networking becomes effortless to automate, allowing your time to focus on strategic creation.
Whether it's job application automation, talent searching, or maintaining client relationships, TexAu upgrades performance and efficacy at each stage. With LinkedIn and TexAu's advanced-level automation, scale your professional engagements, save valuable time, and get the utmost out of networking, sales, and hiring.
Upgrade your LinkedIn experience right now with TexAu and maximise unprecedented growth avenues.